Weekly Market Update: INPI Publication Analysis (Magazine 2900)
MLK Legal provides a concise analysis of the latest intellectual property trends in Brazil, drawing insights from the INPI's official publications. This update focuses on INPI Magazine No. 2900, published on August 5, 2026, alongside broader market dynamics relevant to international trademark portfolio management.
Snapshot: INPI Magazine No. 2900
The latest INPI Magazine (RM 2900) reveals a continued robust filing activity at the Brazilian Patent and Trademark Office (BRPTO). This week saw a total of 10,736 new trademark applications published.
- Brazilian Applications: 9,977 (92.9%)
- International Applications: 759 (7.1%)
The proportion of international filings remains a critical indicator for foreign counsel seeking to establish or expand their clients' presence in Brazil. While domestic filings dominate, the consistent volume of international applications underscores Brazil's appeal as a key market.
Top International Filers in RM 2900
Analyzing the origin of international applications provides competitive intelligence, highlighting which jurisdictions are actively expanding into the Brazilian market.
| Country (ISO) | Applications |
|---|---|
| China (CN) | 294 |
| United States (US) | 167 |
| Germany (DE) | 27 |
| Argentina (AR) | 26 |
| Mexico (MX) | 20 |
| India (IN) | 17 |
| Chile (CL) | 16 |
| Switzerland (CH) | 16 |
| Portugal (PT) | 16 |
| United Kingdom (GB) | 13 |
Strategic Takeaway for Foreign Counsel
The consistent lead of China and the United States in international filings reflects their aggressive market entry and brand protection strategies in Brazil. For agents managing portfolios from other jurisdictions, this data underscores the competitive landscape and the importance of proactive filing to secure distinctiveness in key Nice Classes.
Broader Market Trends: Annual Overview (2022-2026 YTD)
Analyzing multi-year data reveals significant shifts in the Brazilian IP landscape, crucial for long-term strategic planning.
| Year | Total Applications | Brazilian Applications | International Applications | Avg. Weekly Filings |
|---|---|---|---|---|
| 2022 | 359,716 | 343,268 | 16,448 | 6,918 |
| 2023 | 400,104 | 384,921 | 15,183 | 7,549 |
| 2024 | 423,234 | 406,111 | 17,123 | 8,139 |
| 2025 | 455,234 | 436,803 | 18,431 | 8,754 |
| 2026 YTD (32 weeks) | 209,162 | 196,249 | 12,913 | 6,536 |
Brazil has experienced consistent year-on-year growth in total trademark applications, with a notable +7.6% increase between 2024 and 2025. While 2026 YTD shows a slightly lower weekly average, this is typical for mid-year reporting and reflects ongoing strong activity.
Shifting Landscape: Top International Origin Jurisdictions
The competitive dynamics among international filers have evolved significantly.
| Year | 1st Origin Country | Applications | 2nd Origin Country | Applications |
|---|---|---|---|---|
| 2022 | United States (US) | 6,404 | China (CN) | 1,566 |
| 2023 | United States (US) | 4,991 | China (CN) | 2,203 |
| 2024 | United States (US) | 5,180 | China (CN) | 3,390 |
| 2025 | China (CN) | 4,883 | United States (US) | 4,670 |
| 2026 YTD | China (CN) | 4,996 | United States (US) | 2,771 |
Strategic Takeaway for Foreign Counsel
China has demonstrably surpassed the United States as the leading foreign filer in Brazil since 2025. This indicates a significant strategic pivot by Chinese entities towards the Brazilian market. Meanwhile, the US experienced a -9.8% decline in filings between 2024 and 2025. Countries like UAE (+256.6%), Mexico (+60.0%), and Korea (+47.1%) also show substantial growth, indicating emerging competitive pressures. Foreign counsel should advise clients to monitor this shifting landscape and adjust their Brazilian filing strategies accordingly, especially in sectors favored by these active jurisdictions.
Dominant Nice Classifications in Brazil (2025)
Understanding the most active Nice Classes is crucial for identifying crowded sectors and potential areas of conflict. The following classes consistently lead in application volume:
| Nice Class | Description | Applications (2025) |
|---|---|---|
| Class 35 | Advertising; Business Management; Retail Services | 102,739 |
| Class 41 | Education; Training; Entertainment | 61,166 |
| Class 42 | Technology; SaaS; Scientific Services | 24,694 |
| Class 44 | Medical; Healthcare; Aesthetics | 22,049 |
| Class 25 | Apparel; Footwear; Fashion | 21,195 |
| Class 37 | Construction; Repair | 17,873 |
| Class 43 | Food Services; Hospitality; Bars; Restaurants | 17,764 |
| Class 09 | Software; Apps; Digital Electronics | 15,662 |
| Class 36 | Financial; Insurance; Real Estate | 15,124 |
| Class 30 | Coffee; Cereals; Sweets | 12,734 |
Class 35 continues its long-standing dominance, reflecting the high volume of e-commerce, retail, and business services activity in Brazil, particularly among small and medium-sized enterprises (SMEs). Technology (Classes 9 and 42), Education/Entertainment (Class 41), and Healthcare/Aesthetics (Class 44) also represent high-growth sectors.
Key Insights from INPI Despacho Analytics
MLK Legal's analysis of INPI's official actions (despachos) from 2024 reveals critical procedural dynamics:
- Oppositions are Prevalent: "Publication of Request for Opposition" (IPAS009) is the most frequent despacho, accounting for 33.7% of all actions. The overall opposition rate in 2024 stood at approximately 9.9% of new applications.
- High Approval & Grant Rates: "Merit Examination: Approval" (IPAS270) and "Trademark Registration Granted" (IPAS158) collectively represent a significant portion of positive outcomes, indicating a functional examination process.
Strategic Takeaway for Foreign Counsel
The high volume of oppositions underscores the need for thorough pre-filing clearance searches and robust office action responses. Foreign clients must be prepared for the possibility of opposition proceedings, particularly in crowded classes like Class 35. Effective local counsel is indispensable for navigating these challenges and ensuring successful registration and enforcement.
Brazilian Trademark Activity by State
Trademark activity for small businesses (ME/EPP) in Brazil is concentrated in the Southeast and South regions. São Paulo (SP) and Minas Gerais (MG) lead the country in trademark registrations.
- São Paulo (SP): Dominates in diverse sectors, particularly Business and Retail (Class 35), Education and Training (Class 41), Technology (Classes 9 and 42), Finance (Class 36), and Fashion (Class 25).
- Minas Gerais (MG): Shows strong activity in Agribusiness (Class 35), Food and Specialty Coffee (Classes 30 and 43), Health and Beauty (Class 44), and Construction (Classes 19 and 37).
This geographical concentration impacts market entry strategies, as these states represent both high opportunity and high competition.
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